Plaid

I collaborated with product marketing to build out blog posts announcing the launch of Plaid's payroll suite, including Income Verification and Deposit Switch. I built work backs based on the estimated publish date and interviewed relevant product marketers to more deeply understand the product. The product launches relied solely on these blogs for the announcements and received positive engagement on Twitter within the fintech community.

Braavo

For each of Braavo's major product announcements and launches, I worked closely with our product manager and director of customer success to understand the products we were launching and the messages we wanted to convey to our customers and prospects. I also oversaw our freelance designer to create associated design assets to illustrate the product and show how the new product worked.

Join the Private Launch of Braavo Card

The biggest bottleneck to app growth is cash flow. Our card is simple: get immediate access to your funds, and spend it your way. The Braavo Card provides same-day access to capital as an entirely frictionless experience. No more juggling funds between bank accounts or using personal credit cards to pay for ad spend. You’ll get total control and transparency over your spend, every step of the way, empowering you to make the right decisions for your business.

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